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The Rise of Creative Directors: Why This Role is Saving Businesses in 2025
In 2025, companies that fail to recognize the strategic importance of their Creative Director are losing market share at an alarming rate.
John Mediana
Feb 3, 20255 min read


Why Focusing on Short-Form Content Might Be Hurting Your Brand Today
Is short form content hurting your brand in 2025? We dive into the insights in this article!
John Mediana
Jan 21, 20254 min read


The Future of Business: How CEOs Can Blend Technology & Creativity for Market Domination
While technology enables clients to take video production into their own hands, the lack of strategy and creativity.
John Mediana
Jan 20, 20255 min read


The Future of Video Production: Are You Better Off Filming Yourself?
DIY video is rising, but pros bring strategy & quality. The future? A hybrid approach: clients film, experts refine for max impact.
John Mediana
Jan 20, 20255 min read


Navigating the TikTok Ban: How Creators & Businesses Can Pivot and Thrive
Embrace the TikTok ban as an opportunity to grow. Stay calm, increase your content output, choose your next platform wisely.
John Mediana
Jan 18, 20258 min read


Why Hiring Video Editing Freelancers on Upwork or Fiverr Might Be the Biggest Mistake You’re Making
Hiring video editing freelancers from platforms like Upwork and Fiverr might seem convenient, but it often results in inconsistent quality,.
John Mediana
Jan 13, 20255 min read


Invisible Leadership: The Cost of Staying Silent in a Noisy World and How to Fix it
TL;DR: Your personal brand is your most undervalued asset as an executive. In today’s competitive market, staying invisible costs you...
John Mediana
Jan 11, 20255 min read


Why Your Company’s Foundations Feel Shaky (And How to Fix Them)
Feeling stuck in your business? It’s likely due to misalignment in your purpose, vision, mission, and values.
John Mediana
Jan 8, 20256 min read


How Do You Know When To Start Hiring a Creative Team? Why Hiring a Creative Team Will Transform Your 2025
Your business growth in 2025 depends on consistent, high-quality content—and you can’t do it all alone.
John Mediana
Jan 4, 20256 min read


Struggling with Creative Bottlenecks? How the C.R.E.A.T.E. Framework Transforms Team Meetings into Growth Powerhouses
How the C.R.E.A.T.E. Framework Transforms Team Meetings into Growth Powerhouses
John Mediana
Jan 3, 20254 min read


The Ideal Creative Team Structure: Blueprint for Business Success in 2025
The way you structure your creative team can make or break your business. In 2025, creativity isn’t just about making things look pretty.
John Mediana
Jan 2, 20255 min read


Building Wealth through Personal Branding and Expert Coaching
Content creation is wealth creation, but also offer creation is wealth creation.
John Mediana
Dec 18, 20247 min read


Podcasting 101: Essentials, Equipment, and Exploding Your Reach
Did you know that there are over five million podcasts out there right now? It might feel like a daunting task to carve out your niche,...
John Mediana
Nov 26, 20247 min read


Video Podcast Gear under $500 in 2025
Video Podcast Gear under $500
John Mediana
Nov 25, 20244 min read


Unleashing Virality: The Shift in Social Media Dynamics
TL;DR: Embrace the unpredictable nature of social media to harness the potential for viral content that doesn't hinge on your follower...
John Mediana
Nov 21, 20248 min read


CEO Secrets: How to Craft a Personal Brand that Elevates Your Company
Alright, let's get into it. You’re a CEO, a founder, a leader—you’ve built something from scratch, or maybe you’ve taken the reins of a...
John Mediana
Nov 12, 20245 min read


7 MOST Important Things I’ve learned about being a Content Creator in 2024
We need creative leadership in every company today. The industry is stale without innovators. These are 7 lessons I've learned.
John Mediana
Jul 9, 20247 min read


Why Video Production is Key to Content Marketing Success for a Small Business in Gallatin, TN
Why Video Production is important to Small Gallatin Business

John Mediana
Jan 22, 20232 min read


Permission-Based Marketing, Solved!
As a CEO, you need to stop wasting marketing dollars and reallocate that to building the personal brand.

John Mediana
Apr 18, 20212 min read


Is Clubhouse a waste of time? 2 Best ways to use it for your business!
I wasted a disgusting amount of time on Club House rambling so you don’t have to and can outsource the research capability of it. TO PUT...

John Mediana
Mar 5, 20212 min read
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